As you sell more during a campaign, your product’s base cost goes down as it becomes cheaper to manufacture at higher quantities. This model is also applied to Supply orders. Bonfire passes manufacture savings onto you in the form of high profit margins or cost savings.

There are a few other factors that affect base cost. They are:

  1. Product – Each product has a different cost to manufacture and source. For example: A t-shirt costs less than a long-sleeve shirt which in turn costs less than a hoodie.
  2. Number of ink colors – Each ink color in your design will raise your base cost. Although you can add up to 8 colors to each side of your product, we recommend using 1-3 colors to keep costs down.
  3. Printing on both sides – For apparel, you have the option to print a design on one or both sides of a shirt. Printing on just one side will lower your base cost.

To see what your base cost will be, simply create your campaign or begin your order, select your products and add your design. In our design tool, in the "Profits" step, you’ll see the base cost has been estimated.

You can view your profit margins for each product in the Profit Estimator during campaign setup.

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